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Driving Business with Soul: Being Conscious
Harville Hendrix (PhD) and LaKelly Hunt (PhD) originated Imago Relationship Therapy through the 80s and 90s. One of the features of this fine work is the introduction of the idea that our relationships can be based on conscious or unconscious patterns. They argue...
read moreDriving Business with Soul: 5 Tactics for Bending NOT Breaking in a VUCA World
I loved watching Garr Reynold’s TEDx Talk – 10 Lessons from Bamboo (1). Some of the bamboo qualities that he talks about provide us with powerful strategies for living with soul in this VUCA world (volatile, uncertain, complex and ambiguous). He talks about how in...
read moreDriving Business with Soul: Are You Living Your Life in a Soulful Way?
“Don’t listen to the crowd; listen to your own soul.” – Unknown proverb When it comes to making pivotal life decisions, business decisions, or personal decisions, what do we measure before we say yes or no? Do we think about its impact on the people around us? Do we...
read moreAre You Really Listening to Your Voice of the Customer Research?
“Once you label me you negate me.” Soren Kierkegaard NEW Voice of the Customer research, text analytics and examinations of customer journeys, are evolving to now looking more deeply at what people are really saying. Great news. How often do we feel genuinely...
read moreTouching the Mind of the Customer
A recent Gartner survey reveals that 91% of senior marketeers think the single most important differentiator will be customer experience. Is your business geared up for this trend? Personalisation of Customer Experiences It was getting late. The Newcastle fans were...
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